Get in shape
You can’t dress with power with a subpar physique. When your body has virtually no dimension clothes have a tendency to hang off it in an unflattering way.
A powerful physique is predicated on wide shoulders, a narrow waist, and a thick chest and back (i.e. your classic v-taper). But you can’t neglect your lower half either. A set of well developed legs are also necessary for a powerful physique, not to mention a way to ward off the much dreaded diaper butt look that afflicts so many men.
Just look at the difference being shape makes for something simple as a white button up shirt:
Daniel Craig’s thicker, more muscular chest and wider shoulders create a much more flattering (and powerful) aesthetic compared to the other gentlemen who’s lack of muscularity prevents him from projecting the same level of power.
This is why the best thing you can do to improve your style is to get in shape.
Incorporate power colours
Another way to exert more power through your wardrobe is by incorporating power colours.
Purple and red (and their related shades) are two colours that flatter most men’s complexions and they also happen to have a deep connection to power.
Purple is a colour associated to royalty, specifically Roman and Byzantine emperors. Making purple dye back then was an exceedingly difficult and expensive process, which naturally limited its access to only the ultra wealthy and powerful.
Red, on the other hand, is a colour that science has repeatedly shown to be dominant in nature. Studies have shown that red clothing causes us to perceive people as being more aggressive, dominant, and brave. It’s the reason why we call red ties “power ties.”
Burgundy is an awesome power colour that flatters everyone and a great way to punch up your style.
Upgrade your footwear
One of the first things people (and especially women) notice about you are your shoes. High quality leather shoes exclude class, sophistication, taste…and power.
Unfortunately, most men’s choice in footwear is a sorry sight indeed. Typically you’ll see something like this:
This is not an aesthetic that exudes power. Quite the opposite, in fact.
Another way to exude power through your footwear is by choosing options that most men simply don’t have the confidence to wear: double monks, Chelsea boots, loafers etc. Diversifying your footwear in this manner allows you to flex your style muscles and show the world you understand the art of dressing well.
Wear a quality watch
Watches are somewhat of a rarity these days which is why wearing one is not only a great way to separate yourself from the masses but also another opportunity to display power.
Because like it or not, watches, much like cars, are symbols of status and power.
The fact that not all of us can afford a Rolex or an Omega is why they are such effective symbols of distinction (kind of like purple dye back in ancient Rome).
The good news is you don’t need to drop $10k+ on a timepiece in order to enjoy its status enhancing benefits. Even more affordably priced watches ($500-$1000) can help you exude a more powerful aesthetic. The key is buying quality.
If you’re not sure what to look for in a quality watch I recommend checking out this article which covers some of the big things to look for when it comes to entry level luxury watches (~$1K).
Wear a suit
The suit is the quintessential uniform of power, which is why I recommend guys learn how to wear one well.
Now, I don’t recommend donning a suit all the time. The last thing you want to do is wear a suit and tie every where you go. You definitely don’t want to be one of those guys. That being said, most men have more opportunities to wear a suit than they take advantage of. For example, going out to a nice restaurant with your wife or girlfriend, attending a business conference, going to your daughter’s dance recital etc. In other words, any situation where business casual attire is expected is a good opportunity to power dress with suit.
The key, however, is making sure the suit you wear actually fits. The last thing you want to do is wear an ill fitting suit which will have the opposite effect: it will make you look weak.
Most men are under the impression that clothing serves strictly a utilitarian purpose. It’s supposed to keep you protected from the elements and/or help you do your job better and that’s about it.
How you dress says a lot about who you are. Clothing can be wielded as a tool to enhance your status and power. Use the above tips as a way to project a more powerful image so you can get more out of life.
Here’s to looking sharp!